Check out

January 16, 2012

Check out promotionmanagers.com for help with your social media and online authority


The power of likes

January 16, 2012

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Remember that your google Page Rank depends on how many likes! Remember to always invite new fans to like your page.


Social Media Facts and Stats

January 16, 2012

Power of Word of Mouth

 

Consumer Demand for Ratings & Reviews

 

Marketer Demand for Ratings & Reviews

 

Consumer Demand for Ask & Answer™

 

Cross Channel Marketing

  • Two or more channels are used by 78% of consumers to browse, research and make purchases. (ATG, March 2010)
  • Three or more channels for a single transaction are used by 30% of consumers. (ATG, March 2010)
  • Mobile devices are used by 32% of consumers to browse or research products or services at least once a month.
    (ATG, March 2010)
  • 15% of consumers are completing transactions with their mobile devices monthly. (ATG, March2010)

 

Conversion Results

 

Average Order Value Results

 

User-generated Content Beyond the Web

 

Email Campaign Results

 

Search Engine Optimization Results

 

Return Rates and Customer Satisfaction

 

Evolution of Advertising and Media

 

Search

  • 25% of search results for the world’s 20 largest brands are links to user-generated content. (Socialnomics, August 2009)
  • 196% increase in paid search revenue for Office Depot when using verbiage from product reviews in ad copy. (Office Depot, 2008)
  • In a SearchVoice study of 30,000 monthly SearchVoice visitors, conversion was 60% higher, spending went up 50% more and visitors viewed 82% more pages. (Major electronics retailer case study, August 2008)
  • The ability to refine site search results by customer rating led to 22% more sales per unique visitor on a same-session basis and 41% more sales per visitor on a multi-session basis. (Bazaarvoice)

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